Author: Paul

Large format printing is becoming a widely used process for all sizes of businesses to use for their advertising and marketing materials. One of the most substantial benefits of printing large formats is the ability to print large pieces to allow graphics to come to life and get your company message to stand out from your competitors. There are some vital things to know about the large format printing process to utilize large format printing for the most significant benefit to your company.

How the Large Format Printing Process Works

Large Format Printing
Large Format Printing

The printing process for large format printing is very similar to digital printing, making it an ideal technique for full-color items. The press will lay down toner through the use of large nozzles. The ink is directly applied to the product, which creates a much more authentic feel than mounting printed pieces to substrates. The printing process is quick like digital printing and can produce high-quality images and photographs.

What Types of Printers Are Used for Large Format?

Large format printing presses are often either flatbed printers, roll-to-roll printers or a combination of both. In a flatbed printer, a substrate will be placed on the bed, acting as a carrier to propel the material through the printer. The UV light hits the liquid ink during the printing process and turns it into solid ink on the chosen substrate. Flatbed printers are great options for those looking to print directly on thicker or less traditional substrates.
A roll-to-roll printer is often used to print items such as banners, canvas or printed pieces on flexible materials that will come on rolls. The roll of material will be loaded on one side and carried through the printer to be re-rolled onto another uptake roller. These printers are ideal for long runs of flexible material as the process can be streamlined and production can move faster with less interruption.
In combination machines, the flatbed will be removed and the rolls on each side attached, giving it the ability to function as both types of machines.

How Should Files Be Prepared to Create the Best Finished Product?

Large Format Printing
Large Format Printing

Due to the size of the printed pieces, file preparation becomes essential to ensure that you end up with a high-quality product. When designing your files, you will need to note that the maximum width of most large format printers is 61″ or less and the length will often be determined by the length of the material used. For banners and other roll-to-roll print material, the length can virtually be any length.
To produce the best quality image, you will need to use the highest resolution file possible to ensure the quality does not become compromised when enlarged. Additionally, you will want to account that the printers will print in standard CMYK breakdown, so creating your files in these separations will give you the best results.

What Products Are Ideal for the Large Format Printing Process?

One of the most versatile things about large format printing is that it can be the ideal printing process for many products. Some of the most common products that large format printing is used for are:

  • Banners
  • Point of Purchase Displays
  • Wall and Floor Graphics
  • Tradeshow Signage
  • Posters
  • Yard Signs

What Are Some of the Benefits of Large Format Printing?

There are many benefits to using large format printing for your printing projects. You will have the advantage of a large area to display your piece and the benefits of UV cured ink that will make your piece more durable and withstand elemental conditions such as rain, heat and sunlight without incurring damage. Another benefit of large format printing is the ability to print on several substrates. You can print on almost anything that will fit through the carrier of the printer, including:

  • Vinyl
  • Cloth
  • Glass
  • Wood
  • Foam Board
  • Corrugated Plastic
  • Metal

No matter what your graphics needs, large format printing can provide you with the benefits of durability as well as a large display area allowing your message and products to be eye-catching and provide you with the visibility you need to stand out.
For all your large format printing in Melbourne, we recommend Sign Raizor. With over 15 years of experience, they are a reference in the area. Check them out and you will not regret it.

There’s no doubting the importance of an Internet presence for retailers. Even if you have a brick-and-mortar site, having a virtual space allows you to keep selling even after-hours and generate high volumes of profit while avoiding massive inventory and capital costs. Nonetheless, the added competition from retailers around the world, all of whom only have to visit your website in order to scope out your prices, selection, quality and branding means that you need an effective marketing plan. In this article, we will look at steps you can implement to build your strategies.

1. Include Product Reviews

Consumers want to know what a product offers, but they also want to know that it lives up to the promise made in the product copy. You can talk up the product all you want, but the real measure of usefulness and quality comes from past buyers. Ask them to share their thoughts and opinions—even the bad ones—right on the product page. Studies have shown that reviews from past buyers will increase the chances of future sales of those products.

Encourage buyers to post their own reviews, and if this is a new feature on your site, consider offering rewards points or another incentive for sharing their opinions. However, don’t attempt to incentivize positive reviews—simply encourage them to share honest opinions.

2. Optimize Your Site

Although some online shoppers have favorite stores that they visit directly, most prefer to use search engines like Google to find specific products. With search engine optimization (SEO), you can help your pages rank higher in search results, and reach more of these shoppers as a result. If you’re not that tech-savvy, there are plenty of companies like Linkeo Ltd that can handle this side of things for you.

online sales 2

3. Use pay-per-click (PPC) advertising

Depending on how competitive your industry is, it can be difficult to rank well organically for certain keywords—especially in the first few months of your strategy. However, you can use PPC platforms like Google AdWords to place advertisements beside or above the results for specific keywords.

Placing ads for these keywords can be a great way to reach customers while you build your SEO strategy, and even after you rank organically. You can also use AdWords to advertise on other sites within Google’s Display network.

4. Focus on Benefits, Not Features

While describing what a product can do is important, most people want to know what that product can do FOR THEM. When describing your products, focus less on the features and more on the benefits. For instance, what makes your winter coat better than any other coat that is designed to keep you warm in winter. It could be that the fabric is easier to clean, or that it can be worn to formal and casual events. Whatever it is, make that benefit a selling point in your copy.

5. Enable Mobile Shopping

More and more everyday activities are getting done using mobile devices, including shopping. According to one study, 40 percent of online sales are now made on mobile devices. This means that if your site isn’t already responsive to mobile shopping, now’s the time to change that. Responsive design ensures that your site displays and functions properly on all browsers and screen sizes.

In addition to that, you may also choose to run mobile-specific ads on certain platforms. Facebook, in particular, offers the option to only show ads to mobile users, which can be helpful in directing them to apps and product pages.

Want to Increase Your Online Retail Store’s Revenue?

Whether you’re an e-commerce business or a brick-and-mortar store with an online component, Internet marketing can be extremely effective in generating sales and revenue. If you’re ready to start using SEO, PPC, social media, and other strategies to grow your business, we can help with our Deliver by Linkeo platform.

Our experienced team of Internet marketers can use all of the above strategies and more to help your business reach more customers. Contact us today to speak with an expert!

In today’s world, it is pretty impossible not to know the essence of advertising, especially when you’ve got the responsibility of a company on your shoulders.

So, today we’ll start by exploring the different media used in advertising to disseminate messages that companies want the public to grasp.

Different Modes of Advertising

There are a vast number of options on how a company can get its message across to its market and they can be categorized as follows:

• Above the line

• Below the line

• Through the line

• Online

Above the Line Advertising (ATL):

Above the Line Advertising (ATL):

Above the line advertising is a technique used to communicate to the mass, thus the term mass media. When a client wants to reach the population at large for a nationwide campaign, the agency must go for ATL channels. If you take Toblerone, for example, it is a very famous chocolate brand appreciated by people all around the world, irrespective of age group. Suppose if Toblerone has added new flavors in its product line. To make the population aware of it, they will use a combination of billboards placed in various regions, newspapers (all the newspapers with highest readerships, of course) and magazine adverts. They will also use and radio channels to spread their message. The list of ATL modes are:

• TV

• Radio

• Outdoor (Billboards, buses, bus shelters, waste bins, posters, signs)

• Magazines

• Cinema

• Newspaper

Now, let’s examine some benefits and drawbacks of these modes.

1. Newspaper


  • With newspapers, you have a potentially large coverage area. Newspapers are published on a daily basis. One can also choose to advertise in different newspapers to cover maximum potential consumers.
  • Flexibility – you can choose the size of the ad you want to publish thus, you control your budget.
  • Access to many socio-economic groups
  • Visibility of the product – that is, through pictures


  • The print quality of newspapers isn’t always the best, especially for photographs.
  • Short shelf life. Right a day after a newspaper is published, it becomes history.

2. Radio


  • A universal medium. It can be enjoyed at home, at work, and while driving.
  • Multiple exposures. The audience gets to hear the advert several times. The bigger your budget, the more times you can air your ad.
  • Possible high entertainment value of the ad. Can be creative with sound effects or well-written script.


  • Listeners will never be able to refer back to your ads to go over important points.
  • Radio is claimed to be a mere background medium meaning that most listeners are doing something else while listening.
  • Members of the audience often switch to other channels when ads are aired.

3. TV


  • Allows you to reach great numbers of people on a national or regional level.
  • Uses both visual and auditory stimulants.


  • Can lead to high creative and production costs.
  • Most ads are ten or thirty seconds long, which limits the amount of information you can communicate.

Below the Line (BTL):

Below the Line (BTL)

On the other hand, Below the line strategy concerns promotional activities where the business has direct control over the target or intended audience.

Let me propose another example. Suppose company A is a new company that sells boats, from the entry-level inflatable models to high end fully equipped spacious speed boats. This type of product is not meant for the general population since the price range might be exceeding what an average individual can afford.

For such a product, an advertising agency would advise to communicate essentially to the targeted audience by designing and printing catalogs, brochures, send direct mailings to selected targets and in specific regions such as those living in the north to the west coast. Budget wise it makes more sense and the message is more relevant to the niche market. There are many methods of below the line advertising, including:

• Sales promotions

• Direct marketing (Brochures, newsletters, flyers, direct mail)

• In store promotion (banners, display stand in supermarkets)

• Personal selling

• Sponsorship

If you want to learn more about through the line and online advertising techniques, stay tuned for part 2.

Since the start of the global pandemic over a year ago, grocery shoppers have taken a definite online turn and many still see the pandemic’s impact on store shelves, according to recent studies.

Forty-five percent of consumers report shopping online for groceries more now than before the pandemic, with around a third of those polled said they’re shopping less at grocery stores than pre-COVID. Of people making online grocery purchases, 46% indicated they use online delivery more now than before the crisis began, and 40% use online pickup more. Only 11% use delivery and 15% use pickup less than prior to the pandemic.

According to experts in the field, COVID-19 has significantly impacted consumer behavior and accelerated trends we were seeing prior to March 2020. While many believe we’re headed towards normalcy, it is highly likely that certain pandemic-related shopping habits — particularly consumers’ reliance on e-commerce — are here to stay.

What Does This Mean For Your Business?

When buying groceries online, 45% of shoppers said they receive their orders via home delivery. The same percentage use click-and-collect service, but more consumers opt for curbside pickup (28%) than in-store pickup (17%). Just 9% of online grocery purchasers pick up their orders from lockers. However, 20% belong to online subscription programs, which typically offer members free unlimited pickup and/or delivery based on transaction size and frequency, among other benefits.

Online memberships had a strong affinity with younger shoppers, with 40% saying they use these programs when purchasing groceries. Similarly, seniors led age groups in the use of home delivery (48%) and curbside pickup (32%). Two-thirds of those surveyed said they place online grocery orders via computer. Twenty-seven percent of respondents use smartphones when ordering groceries online. What this indicates is that shoppers have become accustomed to ordering groceries online or through subscription services, with contact-free pickup or delivery options. As we move into a new phase of the pandemic, these grocery shopping channels will remain significant, as will consumers’ increasing focus on product availability, low prices and promotions, whether they are shopping in-store or online.”

Surprisingly, grocery customers now exhibit more concern about key shopping elements — in-stock products, pricing and deals — than at the start of the year. Sixty-four percent of respondents in the July surveys said product availability will be most important in the post-pandemic period, compared with 60% in January. Likewise, 63% cited low prices as most important (52% in January) and 40% named availability of promotions and deals (33% in January).


The roll-out of vaccines and grocers’ protection measures appear to have allayed much of shoppers’ COVID safety concerns. Now, just 27% of consumers rank safety as the most important post-pandemic, dropping from 42% in January. Customers also continue to exhibit a predilection for easier shopping methods, as 32% now rate convenience as most important versus 34% in January.

These findings underscore that out-of-stocks remain a big issue. Two-thirds of in-store grocery shoppers surveyed said they recurrently see out-of-stock products, with 14% encountering them often and 52% sometimes. Thirty-one percent reported rarely seeing out-of-stocks in stores. Among online customers, 51% continue to notice out-of-stocks, including 42% finding them sometimes and 9% encountering them frequently, compared with 39% saying they rarely see unavailable items.

Sizable percentages of consumers also perceive on-shelf shortfalls in a range of product categories, namely those that were in high demand early on the pandemic’s stockpiling phase. Thirty-four percent of shoppers said they now see fewer paper goods (e.g. paper towels, bathroom tissue) on shelves than pre-pandemic, while 28% say the same for laundry and cleaning products and 22% find this situation with fresh meat.

Other categories cited by customers as having reduced variety on shelves include canned goods (18%), frozen food (17%) and fresh produce (15%). At the same time, 10% of consumers named each of those three categories as have more on-shelf items, while 15% cited cleaning/laundry products and 14% paper goods as having increased variety.

The at-home status will remain an ongoing factor for grocery retailers and CPG marketers to consider as they gauge post-pandemic consumer behavior, Acosta’s research indicated. Overall, 48% of respondents worked from home during the pandemic, including 37% most or all of the time and 11% some of the time. And looking ahead, one in four shoppers expect to make this a permanent change. So to remain competitive in today’s retail market, it’s imperative that you have a robust online presence!

With the Deliver by Linkeo platform, your SME is guaranteed to have all the tools required to keep you competitive and thriving, easily adapting to the challenges of our current reality. Be sure to get in touch with the experts at Linkeo Ltd. today for more details.

Whether you live in a house or a flat, in summer the sun shines on your terrace or balcony, but also inside. An awning is an ideal solution! Made-to-measure, you will be sure to have a piece of equipment that fully meets the dimensions of your windows and your needs. In this post, you will discover the different types of made-to-measure external blinds to protect your home effectively.

What are the characteristics of a custom-made external blind?

The role of a made-to-measure external blind is to provide shade on terraces and balconies and to protect against UV rays. Its characteristics are as follows:

– It is an awning made of coated fabric with a water-repellent treatment or polyethylene.

– It is resistant to moisture and mildew.

– It filters ultraviolet (UV) light.

– It can be horizontal (awning or projection blind) or vertical (roller blind).

– They are available in a wide range of colours, both plain and patterned.

Good to know: the choice of colour for an awning depends on your taste, but also on the regulations of your housing estate, or your co-ownership in the case of a building, and sometimes on the town planning regulations of your town. Before choosing a colour, make sure you find out about your various obligations.

What are the different types of made-to-measure external blinds?

Outdoor Blinds

Custom-made outdoor blinds come in horizontal or vertical versions depending on the use you wish to make of them, the area to be protected, and the type of window to be fitted.

Horizontal external blinds

Projecting blinds

The projection blind or “Italian blind” has the following characteristics:

– It is a simple model, made up of two lateral arms which are lowered to a maximum of 180° and project the fabric.

– It keeps the light in a while, protecting the interior.

– It is often installed on small windows in addition to an awning that is installed above the window, as the maximum length of the arms limits its protective role.

The customised version adapts to old, non-standard windows, for which it is the ideal complement. Its size can vary from 50 to 120 cm in width and 50 to 120 cm in depth.


Here are the characteristics of an awning:

– Normally, an awning is of great width and depth, made of a fabric operated by two powerful arms.

– It can cover the entire surface of a terrace and is very discreet when raised.

– To protect the fabric from dirt, you can fit it with a box in which it disappears completely when not in use. Talk to a professional about the different options on the market.

– Different options are also available thanks to the custom-made design:

◦ motorised;

◦ with an automatic mechanism to lower it in case of the sun and raise it in case of rain or wind, even if you are away from home;

◦ it can also have LED lighting built into the arms for the evening.

– Made to measure, usually its maximum size is 6 m wide for a 4 m deep projection. Beyond that, it is advisable to install several awnings next to each other, as even a powerful motor will have difficulty handling more weight.

Good to know: there are also made-to-measure awnings for pergolas that are fixed to the structure using a system of velcro, eyelets and tensioners. These are awnings that remain in place all year round or can be removed for thorough cleaning. Typical sizes range from 50 cm to 1.30 m in width and from 1 m to 6 m in depth. Several awnings should be placed side by side if your pergola exceeds these dimensions.

Vertical blinds

The roller blind

The characteristics of a roller blind are as follows:

– It is an awning more suited to balconies and contemporary buildings.

– The fabric is held in place by two aluminium guides or two stainless steel cables on either side of the blind, depending on the window configuration to be protected.

– Installed outside, it blocks the heat while keeping a certain amount of light inside thanks to its micro-perforated fabric.

– It can also be completely blacked out by choosing a suitable fabric.

– You can also use it to close a covered terrace or a loggia.

– You can adjust it in height thanks to a chain mechanism.

– It reduces heat by 30% inside your home and UV rays by 90%.

– It has an elastic or zip system at the bottom to secure it completely and prevent it from moving in the wind.

– You can choose to install it with or without a protective box.

– You can make it to measure, and its width ranges from 80 cm to a maximum of 300 cm, while its height varies from 100 cm to 300 cm.

The privacy blind or side blind

The characteristics of a privacy blind are as follows:

– It avoids side views.

– It is convenient on flat balconies to preserve your privacy.

– Made of acrylic fabric, it is fixed at the bottom to avoid movement due to draughts.

– Its width varies from 150 to 300 cm depending on its height, ranging from 120 to 240 cm for custom-made products.

Good to know: it is possible to order a matching post to facilitate installation to the exact measurements for made-to-measure products.

See you soon in our following publication, where we will tell you how to install a custom-made outdoor blind? See you soon!

Read more:

How to Choose Your Outdoor Blinds

The tinted film is an adhesive film that sticks to the glass and enhances its performance. Tinted windows are common on large buildings but not very common in private dwellings, yet they greatly improve living comfort. Solutions exist for both existing and new windows. With home window tinting, there is no need to close shutters or blinds to protect against heat and the opposite side of the house, and the light remains the same.

1. Purchasing criteria for tinted window film

Home Window Tinting

We want tinted windows, but not always for the same reasons. There are a few key buying criteria that will help determine the model you need.

The first purchasing criterion is sun protection. Tinted windows will let the light through, but stop almost 100% UV and prevent glare. In addition, there is better temperature control because, with tinted glass, about 80% of the sun’s heat is stopped, compared to 20% with untreated glass.

One can also be tempted by tinted glass, for better protection of one’s privacy: the film can then be reflective or opaque. It is used, in external panelling to protect against curious neighbours, or in internal panelling to insulate a room.

2. There are mainly 3 types of tinted window films: solar, safety, and decorative.

The solar tinted film:

  • In summer, it protects from the heat by rejecting about 80% of the sun’s rays, thus preventing your home from overheating;
  • In winter, it insulates your windows by avoiding heat loss;
  • It is particularly recommended for roof windows exposed to the sun.

Good to know: Solar film is the simplest solution and there are sun protection films in different colours: the darker the shade, the more effective the film will be against UV and solar radiation. The electrostatic adhesive system of the film makes it easy for any good do-it-yourselfer to fit the latter on window panes.

The safety tinted film:

  • It delays attempted break-ins;
  • Limits the risk of serious injury: glass shards stick to the film;
  • Useful for car windows, among other things: anti-carjacking.

The decorative tinted film:

It is available in opaque or translucent versions to preserve the privacy of the outside view while maintaining visibility to the outside;

It has multiple aspects: one-way mirror, imitation Venetian blinds, frosted glass aspect, colour, etc;

Good to know:

The one-way mirror film allows you to see without being seen because of its reflective properties. On the outside, it takes on the appearance of a mirror and protects your privacy.

Inside, vision is possible as through a classic glass. However, the reflectivity of these films depends on the difference in brightness between inside and outside: During the day, outside light is stronger: the film reflects.

At night, in a lit room, the luminosity is stronger inside: the film does not reflect anymore and lets the glances pass.

Note: Films can be mixed, e.g. security and solar.

3. Laying tinted film

Home Window Tinting

The tinted film is mainly applied to glass but can also be used on smooth Plexiglas or PVC surfaces.

Below are some tips on how to apply the film:

– Start by carefully cleaning your glass surface.

– Cut out the film leaving a margin of about 2 cm.

– Moisten your glass with plenty of soapy water and “stick” your film with the adhesive facing you: the film will hold itself.

– Remove the protection from the adhesive while continuing to spray the film: the wetter it is, the easier it is to handle.

– Turn the film over and apply it to the glass (inside or outside depending on the type of film).

– Wet the film again and squeegee it from the centre outwards to remove air bubbles.

– Cut off the excess film with a cutter so that it does not touch the frame.

– Roll the film again until you get a perfect result.

– Leave to dry for about 24 hours.

Note: Application kits are available in large DIY stores. They usually contain a sprayer, a scraper for marouflage, a scraper and a cutter.

4. The advantages of the tinted film


– increases the safety of a window: in case of breakage the glass splinters remain stuck to the film;

– good value for money;

– quick installation which does not require the removal of the glass like a renovation;

– does not scratch and can be cleaned like a normal window;

– generally guaranteed for 5 to 10 years, or some specialist can offer you a lifetime warranty;

– can come off: this operation is long but allows you to find your window in perfect condition!

And, finally, window tinting film not only protects from heat but increases the value of your house as well. If you are looking for a responsible and professional window tinting job for your home, Miami Auto Tint is one good address for you to go to. Remember to share your experience below!

It does feel great to own your own house. It feels like a “home-sweet-home” and not just any temporary dwelling. However, even in your own house, you may end up finding yourself in the midst of a household emergency, where time is of the essence and every second counts.

Household disasters are one of the most unexpected events that can strike at every corner of the house at different scales throughout a whole year. And, worse, if you are not prepared, these disasters can contribute to the loss of precious resources and, in the worst scenario, life.

Many homeowners can, in fact, relate to the fear of household disasters.

However, if you are inspired to put the time and effort into planning ahead for these emergencies and lessening their impact on your house and the safety of your family, check out these important contacts suggested for household emergency preparedness.

1. Plumbing Company

Plumbing Company

Drip, drip, drip… a broken faucet?

Water problems can spring up anytime, which is the reason why the floor of our mental sanity is broken sometimes. 

Some plumbing problems can be minor and simple enough for most homeowners to do on their own. 

The most common issue homeowners are asked to solve by themselves in their homes is a toilet that won’t flush because it is clogged. For those who can stomach it, they can easily save up to $100 or more. 

However, as many people are not very good at fixing clogged toilets, leaking pipes, faulty water heaters or dripping faucets – especially if the unavoidable occurs in the middle of the night – dialling an emergency plumber is better than making the problems worse.

2. Electric Company

Electric Company

Take a look around you and you’d notice how everything relies on electricity. Whatever you need, you just turn to a switch or outlet and there you have electricity, ready to serve you 24/7. Today, we even have cars running on electricity. 

However, despite these great advancements, homeowners know that there are some common electrical problems that would eventually show their fangs sooner or later. 

And, here I am not just talking about how your phone’s charger is not working or how your HVAC system is acting funny. 

There are some electrical problems hiding within the walls of your house that need to be identified and resolved before they cause any significant damage to your house. 

Here are some of these common problems:

  • Constant electrical surges
  • Tripping circuit breaker
  • Sparkling outlets and switches
  • Buzzing sounds
  • Broken light switch and loose outlets
  • Hot ceiling fixtures

Once you have identified these issues, you need to call an expert so as you don’t need to be worried all the time. 

At Lion Electric, for example, they can understand your electrical needs and problems and can ensure a completely safe environment for you and your family members. With over 30 years of experience, they have been praised for their honest and reliable electrical services. 

3. Heat and Air Conditioning Repair

Heat and Air Conditioning Repair

When something goes wrong with an HVAC system, a homeowner feels helpless as it is not something that an everyday homeowner is well-versed in. 

For instance, if your air conditioning unit is shrieking noises that can send shivers down your spine or you notice a strange musty or mouldy smell whenever you walk in the door, these signs indicate a problem with your HVAC system. 

Instead of letting things degenerate so much that you’d need extensive repairs, you should contact professionals to fix these issues.

4. Gas Company

Gas Company

A gas leak cannot be taken lightly as it is a life-threatening household emergency. 

The moment you notice a smell of sulphur or even rotten eggs or see a sort of dust cloud near the gas line – important warning signs of a gas leak – you should immediately call a gas company. 

Now, if you ever find yourself in the midst of a household emergency, let’s say, an electrical emergency, you need to keep the number of Lion Electric in your phone or your wallet.




The vape pen market offers a huge selection of features, uses, styles and unique devices that can be overwhelming to vape pen newbies. We know how intimidating it can be to navigate, so we’ve put together a short series to help you when buying your new vape pen.
When choosing your vape pen, there’s a list of features to take into account:

Vaping Material

Stainless Steel Material
Stainless Steel Material

It is essential to decide what you want to use in your vape pen. Will you mainly use dry substances or concentrates or both? Some devices are suitable for both but inform yourself first because most vape pens are only suitable for one or the other.

If oils or e-liquids are more your thing, look for devices with an atomizer and a tank or a system of coils and wicks for heating.
For vape pens mainly used for legal concentrates, look for a chamber rather than a tank, as they burn differently. Pro tip: ensure the chamber is easy to clean, as concentrates tend to leave a more stubborn residue.
If you’re looking for a vape pen for legal herbs or dry materials, look for a chamber and keywords like “convection” or “conduction heating”.

Heating Method

Convection heating transfers heat to the chamber without the evaporating material being in direct contact with the heating element. While this heating method reduces the risk of additional combustion and waste of vapor material, it does take some time to warm up. Vape pens which use convection can also be a bit more expensive than those that use conduction heating.
With conduction heating, your vapor material is in direct contact with the heating element. While this means you can steam pretty much instantly, you may lose a third of the smoke due to the increased combustion of the material.
Induction, another type of heating, uses magnetic fields. This heating method is not yet as common as the other two but with vape pen’s new design and production rate, it probably won’t be long before this is the standard, especially since this type of heating allows the vapor product to burn evenly without the possibility of unwanted combustion.

Battery Life

Built-in lithium-ion batteries power most vape pens. If you want a vape pen that can run for several days (depending on your smoking habits), you’ll need to get one with a slightly larger case. Output is also a factor if you use your vape pen for e-liquids, as lower resistance coils create more flavor and vapor and use more power. It’s mostly a matter of how discreet or slim you want your vape pen to be and what you’re using it for (how long you’ll be away from a charger each day). It’s all about your intent and how often you want to charge your vape pen or not charge it.


Another critical factor to consider is the functionality or ease of use. There are super simple vape pens: put in material, close pen, press button and go.
However, there are also devices with features like programmable presets and temperature control or devices that can burn all vapor liquids instead of legal concentrates or e-liquids. The more features a vape pen has, the lower is the ease of use but the higher the price. Consider what features you want, how happy you are with additional features and what price you are aiming for.


Vape Pen
Vape Pen

Similar to functionality, design is also something that requires special attention when buying a new vape pen. Look for carbon fiber or stainless steel materials if you don’t mind the higher price or high-quality plastics with ceramic heating elements and Pyrex glass components. If you opt for a vape pen with rods and coils, choose titanium or stainless steel coils and quartz rods. Avoid materials like teflon, silicon or titanium alloys as they have a low melting point and are therefore potentially dangerous.


Most of the above factors will ultimately depend on this last element: budget. How much you’re willing to spend will largely influence what you buy and help you narrow down your list of options. A simple, slim, one-button vape pen is going to be way less expensive than a decked-out, stainless steel, multi-material vaping device. But this is a budding industry with new and emerging vape pens rolling out regularly. There are plenty of quality options for a reasonable price.

If you are want to buy a vape pen, check out Rollo Tubes Australia. They have a wide range of products at fantastic prices.

Skip bins can be quite useful, especially if you are getting rid of a significant amount of waste. A common misconception about this waste solution is that people can only use it in the commercial and industrial sectors. The fact is that there are mini skip bins that can be used for smaller projects, such as renovating premises or spring cleaning.
Remember that if you don’t have an efficient way of dealing with waste, it can pile up quickly. So make sure you book a skip bin hire service before you start your project. By doing so, you can reap the following benefits:

Gather All Clutter in One Area

If your workspace is messy and cluttered, it can be uncomfortable and difficult to get work done. You can take some of the burden off your project by renting a suitable skip bin for the amount of waste you need to throw away. You can place the bin in an easily accessible location and put all the rubbish in it. You can also put different types of waste in the bin, from old items to renovation junk. That way, there’s no rubbish lying around your project space.

Efficient Waste Removal Solution

As well as saving you money, renting skip bins also saves you energy and time that you can use for other tasks. One of the ways you can get rid of waste is to take it to the landfill yourself. If you live in an urban area, the waste disposal site is likely to be far away. This may require you to make several trips or spend money on renting a suitable vehicle or equipment.

Keep Your Project Site Safe

Skip Bin
Skip Bin

Whether you are tackling a commercial or residential building project, keeping the site safe for workers and visitors is vital as you would still produce a significant amount of waste. When pieces of glass, metal or cement are left lying around, they can be hazardous for people. With a skip bin hire, you can store away the waste and prevent accidents.

Safely Get Rid of Waste

You are putting yourself at risk of getting injured or harmed when you opt to take your rubbish to the landfill yourself. You will be dealing with hazardous waste materials, including rusty tin cans, broken glass or bulky furniture. When you book a skip bin hire, you can leave the whole waste removal process in the hands of a professional. At Empire Bins, they have a team of experienced professionals who use appropriate waste removal techniques. You can ensure that your rubbish will be handled in a hygienic, efficient and professional manner.

Dispose of Waste the Eco-Friendly Way

Skip Bin
Skip Bin

Even if you are just handling a small project, it is still your responsibility to ensure that your waste will be appropriately disposed of. Practicing safe and responsible waste management is beneficial not only to your welfare but also to the environment. When you hire a skip bin, your waste will be sent to a licensed sorting facility. It will be salvaged for redistribution, recycling or re-use. In this way, your trash won’t simply end up in the landfill.

Various Skip Bin Sizes to Choose From

It would be unwise to underestimate the logistical requirements of your project. Keep in mind that the rubbish generated even by a small project can vary in size. The good news is you will be able to choose from a range of skip bin sizes. You can hire skip bins even if you simply need to take out old furniture and unwanted items. No matter the amount of junk you need to get rid of, there’s undoubtedly a suitable skip bin for it.
Even if you’re only handling a small project, you can still generate a lot of waste. At Empire Bins, they offer skip bins with
a wide range of load capacities. Their team will be more than happy to help you choose the suitable skip bin size for your needs.

Content analysis is a research method for the objective, systematic and quantitative description for the content of the communication.”

– Bernard Berelson

If you ask me, content analysis refers to a popular technique used by many researchers to investigate the content of documents, media and other such material, where the sorting out and recording process is done systematically.

For many years now, content analysis has been used in several areas of research and today, we shall explore its strengths and limitations as a research method.

Advantages of Content Analysis
Advantages of Content Analysis

  • Quantifies Impressions and Observations

Content analysis provides empirical evidence to support and confirm impressions and observations. Numerical data and percentages are more specific and objective than mere impressions and observations. This is an important feature of any quantitative research.

  • Unobtrusive

Unlike interviews and surveys, content analysis does not require the researcher(s) to ask questions to participants. Instead, the content analyst initiates the research from the communication content that has already been produced and is available to them. As content analysis does not require participants to respond to questions, it is considered a non-reactive method. It is unobtrusive and is extremely well suited to the study of sensitive topics about which participants might be reluctant to talk.

  • Handles Large Volumes of Data

Content analysis is a great research method to handle large volumes of data. As a result of the coding and analysis, the findings enable the researcher to gain an insight into the patterns appearing within the data which would be hard to identify with another research method

  • Deals Directly with Communication

Many communication theories, such as the mathematical theory of communication, do not deal with nor consider the content of the message being communicated. These theories focus on the structure and/or stages of the communication act or process. Content analysis differs from these other communication theories. The content analyst works directly with the artifact of human communication, from books to websites or even paintings. Indeed, the content of the message plays a crucial part as that from which inferences and conclusions about the communication are made. By dealing directly with the recorded communication, content analysis assigns an importance, rarely seen in other communication theories, to the message of the communication.

Limitations of content analysis

Limitations of content analysis

In spite of its strengths, content analysis as a research method also has several limitations. They do not mean that content analysis is not useful in the right context. Instead, they enable a researcher to identify when content analysis might not be the best-suited research method to undertake a study.

  • Limited by Availability of Material

Content analysis is limited by the communication content which already exists and is available to researchers. As a result of not asking questions from participants, content analysts cannot obtain material not contained within existing messages. Consequently, inferences are only based on the content of the text being analyzed.

  • Insensitive Data

The data and results of content analysis have certain limitations. A content analyst can only count the frequency or size/time of the unit of analysis. In other words, a content analyst can easily specify how many times a certain word or phrase is utilized. However, the content analysis is unable to provide an insight into the meaning or significance of the unit of analysis each time it is utilized. For example, a content analysis can state how many times the word politics is mentioned in television news stories. However, it is unable to indicate if it is framed in positive or negative terms.

  • Time Consuming

Content analysis can potentially be a time-consuming process. As you have discovered, there are several complex steps when undertaking content analysis. This process can become fairly lengthy, especially when the researcher or research team is dealing with large volumes of data. If the findings are not needed immediately, this limitation is not an issue. However, if the study should produce results within a tight deadline, the researcher must carefully consider the appropriateness of content analysis.

  • Descriptive

Numerical data and statistics are very effective at describing specific phenomena. However, they are not the best tools to reveal causal relationships among several elements, especially when these relationships are fairly complex. As content analysis deals with numerical data and statistics, it faces this same limitation. In the proposed study, the statistics can clearly reveal if women are portrayed in a negative manner or not in Mauritian radio advertisements. However, they are unable to reveal the relationships between the portrayal of women and the gender of the producers, for example.

Do you think content analysis is a reliable research method?

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